Exciting news! Club sign up for All Stars Cricket 2018 is now live!
All Stars Cricket is the first step in the national pathway for cricket and is a key part of the ECB's mission to "Inspire a generation of young people to forge a lifelong love of the game" by developing welcoming, inclusive, family friendly environments in clubs. With fun at its heart, the programme aims to inspire children aged five to eight to take up cricket, provide a great first experience of the game and engage with a new audience of potential volunteers.
How All Stars has helped clubs?
Tens of thousands of boys and girls have played cricket for the first time this summer thanks to All Stars Cricket.
More than 37,000 children took part in the programme across England and Wales with over 1200 children participating in the initiative across 38 different clubs in Somerset.
Overall the programme had the following impact:
95% saw increased numbers of kids participating
71% of participants were new to cricket
97% of parents considered the programme value for money.
41% saw siblings joining other age group teams as players
21% saw parents signing up as players
48% saw new volunteers helping with All Stars
12% saw new volunteers outside of All Stars
On top of these impacts below is some feedback from clubs who ran All Stars in 2017:
“The great thing about All Stars Cricket for us was that it was a new & exciting way to attract young cricketers and their families to the club . ”
“Increased the profile of the Club in the local community ( Football seems to have no problem attracting young players ) - so good to buck the trend with the All Stars
"We have setup a junior section for the first time on the back of All Stars Cricket, It was fantastic and gave the whole club a boost!
“Off the field it made a massive difference…. ours was on Friday nights as enables parents to stay longer in the Bar thus giving a huge boost to profits with this and on our BBQ”
“75% of the children were totally new to cricket & the Club”
“As part of our youth team cricket we already had some sessions running for under 9’s, All Stars helped us structure this better and increase our numbers through advertising.”
“All Stars helped open our club further in the community, with the help of Chance to Shine we had a great link with our local schools.”
“There has been an increase in bar revenue purely from having more people at the club .”
“As a club, we really thrived on the encouragement to involving parents in the sessions. Parents and guardians no longer came along having a worry about being asked to take part. By the end of the scheme parents were approaching activators to get involved. ”
How does my club get involved?
For clubs involved with All Stars Cricket in 2017, your club is still set up through the management portal, Clubspark. Therefore, by clicking on to the link below you’ll be taken directly to Clubspark and will simply need to log in and then enter your 2018 programme details:Upload your sessions here
For clubs that are looking to deliver All Stars Cricket for the first time in 2018, you will need to create your club on the All Stars management system, Clubspark, and will then be able to enter the details of your 2018 programme. By clicking the button below, you will go through a step by step process to complete everything you need in order to become an All Stars centre:Register your club here
Our Support for you!
As with 2017, SCB will provide regular communication and support to clubs throughout the process of setting up your programmes, to recruiting participants, to the actual running of your programmes. Please don’t hesitate to contact email@example.com our All Stars Champion
In terms of some specific support to help recruit new children to the game, we are delivering our largest programme of school delivery ever in 2017-2018 with the majority of this focused on delivering to key stage 1 aged children. This includes:
- Delivering All Stars Cricket Assemblies and Taster sessions in schools
- Using Chance to Shine funding to deliver 'roadshow' sessions in schools
- Providing posters and flyers to all registered 'All Stars Cricket Centres'
On top of this, the ECB will be running a national marketing campaign, which will be greater than 2017. Additionally, through your club management system, Clubspark, you can now access a greater range of marketing resources and guidance on how to recruit participants.
Don't wait to set up your programme- Ensure you are ahead of the game!
Our biggest plea is for clubs to set up their programmes as soon as possible
From 19th February onwards, the intention is that parent sign up will go live and we will also begin in that week to hand out promotional material to all of the schools that we have engaged with. Therefore, if you want your club to benefit from all of the early marketing it is important that your programme has been created by then.
Get your facilities ready for All Stars Cricket- £75,000 available through Small Grant Scheme
One final mention is that for 2018 the ECB’s Small Grant Scheme includes a specific opportunity for All Stars centres to apply for funding to help enhance family friendly facilities at your club, so as to ensure you are offering a quality ‘whole family’ experience to your All Stars parents. For Somerset Clubs we have £75,000 available to support clubs with this year. I would urge you to look at the Small Grant Scheme and consider whether an application from your club may help to add value to your All Stars programme. More information can be found here; ECWT Small Grant Scheme